You know your business needs a strong, solid brand to compete in the marketplace. You know the basics of building a brand. You’re active on various social media platforms, like Facebook, Twitter, LinkedIn, StumbleUpon, Digg, About.me, etc. How do you manage to develop a cohesive brand across all these different platforms? Hint: it’s more than using the same logo pic on your profiles! Here are some critical points to ensure your branded online presence is [...]

With all the talk about Google’s new Google+ social networking project, the obvious comparisons and contrasts between them and Facebook have become rampent. The Tech Addicts put together this infographic to highlight all the features of both Facebook and Google+ and see how they rate head-to-head. Source: The Tech Addicts

I’m sure you’ve heard of it. Mashable can’t stop talking about it. People run to find invites for it. It’s called Google+. If you were like me and was not fully aware of what Google+ was trying to accomplish, I will attempt to make everything a little more clear. Basically, Google+ is supposed to be the alternative to Facebook. Google makes no secret of that. According to Google, The Google+ project aims to make sharing [...]

Social media is quickly become a major part of a lot of small businesses marketing and branding game plans and twitter is at the forfront of that. For the busy entrepreneur, simply logging into the Twitter website is not an effective way to make the most out of twitter. In order to expand his or her reach in the social media universe, they must the most of their 8 or more hour workday. The entrepreneur [...]

Exploring Social Media and CreditLoan.com collaborated on an infographic to illustrate the gap between those that use social media tools and those that do not. What I found interesting was that email still remains the number 1 marketing tool even as social media continues to gain ground amongst large and small companies.

In times of old “buzz” about the royal weddings was restricted to the words and bell of the town crier. Now with twitter, Facebook and various blogs, buzz can spread much faster and wider. Webtrends put together statistical data that shows how  the royal wedding was talked about across the internet. Surprisingly, The United States held 65% of the chatter while the site of the wedding (UK) only had 20%. Twitter claimed most of the [...]

Five years ago today development of what we know as Twitter began. According to Wikepedia Twitter’s origins lie in a “daylong brainstorming session” that was held by board members of the podcasting company Odeo. While sitting in a park on a children’s slide and eating Mexican food, Jack Dorsey (@jack) introduced the idea of an individual using an SMS service to communicate with a small group. For some it is hard now to imagine a [...]

Interested in knowing how Americans are spending their St. Patrick’s Day. Lab42 conducted a survey of 405 social network users showing what plans they have on March 17th. (Image courtesy Lab 42)

When I tell people that Facebook is the center of the internet they tend to look at me funny. Apparently they haven’t been paying attention. Think of how many sites you have gone to where you are have the option to login or subscribe using your Facebook id. Or have you ever been on a site where they tell you which of your Facebook friends like that particular restaurant, song or clothing store? We are [...]

Want to know how your social networking peers are spending their Valentine’s Day? This infographic by Lab42 shows how people from Facebook and Myspace  are enjoying (or not enjoying) this day of love. Infographic created for Mashable by Lab 42